Employee Advocacy: Could it be your competitive advantage?
What was the last great experience you just had to share with your friends? Did you have a mouth-watering meal at a restaurant or watch a suspenseful new movie? Usually, when people have better-than-expected experience, they want to share the story with the people around them. Particularly in the age of social media, people want to share stories that make them look good, or let people in on a new experience that they recommend.
